If you are interested in lead generation and sales, then this article is for you. After the recent Google’s Panda, Penguin, Hummingbird, and Pigeon algorithm updates, drastic changes have happened in the Google site rankings within a span of 100 days. [It seems every change that Google makes; it takes nearly 100 days to make every stakeholder feel its impact!] What Google did?
First things first:
- The ruling kings [Article directories!] of Web have been reduced to paupers [lost 90% of their market visibility].
- The original content bearers have been given more visibility and are pushed to the first page of the Search results
- Back linking policy has been changed radically [Now, Google counts only those back links that you earn based on the quality of your content reputation!]
- Stuffing of keywords, duplicating the same content in different sites, typos, shallow write-ups, etc. practices are a complete NO-NO; still, if you do, your site will be pushed down the ranking index.
Gone are those days, where a few technical tweakings help your site to be displayed in the first page of the Search results. Now, if you want your company’s site/blog to be listed in the Search results first page, you should not run to your SEO cabin; instead, you need to go to your writer’s cabin where you see that your SEO is already discussing with him regarding the next write-up and its impact.
In summary, in this man vs. machine world, Google is helping the world to find its way to identify and highlight human talent.
@socialmediasz
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