'Out of the Box' Thinking

The scene in the picture is from Sare Beizli in Switzerland. Look at those two mountains closely moving into each other without leaving at least a few feet of space. However, look at the 'out of box' thinking of humans who built a comfortable way that snakes through the small gap of those two mountains. Just because of that small artificial attached path, this place has become a huge tourist attraction!

A small tweak that propels your business in the right direction is what you need at the moment. Just like that artificial pedestrian bridge, your business need an 'out of the box' element which helps it to become an instant success.

Social Media @socialmediasz

Managing Social Media Professionally

Look at the picture; that is a beautiful scenery offered by a prestigious hotel called Lago di Braies in Italy.

The scenery has the potential to blow off your mind & take you to a different world altogether.

If you closely observe the picture, the wooden stairs are running deep below the water surface level. You can see & enjoy the view but difficult to follow the steps; as you never know the strength of them.

Similarly, from outside, social media management looks pretty easy. But when you start implementing your ideas, only then you realize that it is difficult to get expected results.

No worries! Hire social media content strategists.

Social Media @socialmediasz

Dream Opportunity

Diving in pure pristine waters, that too, emerald color water, is a dream come true. What if you come across an opportunity like the one shown in the picture where you can do boating leisurely in a picturesque emerald colored long tunnel water channel. How you feel? You get thrilled, excited, inspired, etc., right?
Social media provides you that emerald colored water channel (as shown in the picture) so that your company can dive, swim, and boat in whatever it feels advantageous to further its current brand, product, & services awareness.

So, how you are planning to use your 'dream opportunity'?

Social Media @socialmediasz

Mentor

Know yourself and your path to salvation; most of the 'gurus' teach this message to their disciples. Knowing about one's self is possible up to certain extent, but knowing the path to salvation is really difficult! Why because, just like what you see in this picture, you can see your goal and up to certain extent you can see the way too. But after that, suddenly, you become alone in your search and there is no path. Here, we need the help of guru who can guide us to our respective goal.

Similarly, in business, just by knowing your goal & having right infrastructure is not enough. You need a mentor (social media expert) who can guide you toward your goal.

Social Media @socialmediasz

What is Your Color Strategy?

Who does not like colors? And a colorful life? Colors bring us joy, creativity, inspiration, and give us a pep feeling. Is there any place in this world where there are no colors? Look at nature; drown you endlessly with beautiful colorful scenes. Now, look at the picture: the otherwise shady dark streets are laced with colors; including the buildings.

Similarly, your business needs to be colorfully presented if you want to attract your customers. However, you must maintain color consistency throughout your collaterals & websites. You can highlight your brand & make it memorable in your customers minds forever by impressive color combination usage.

Social Media @socialmediasz

Content Presentation Strategy

Why people make it a point to watch and like peculiar things? It is because human mind always crave for variety. Look at the picture; you might have seen all the elements that are shown there since your childhood: a bird, a leafy stem & a lake. However. The combination of all these three elements in a variety way is what made us recognize, and capture the whole scene: the bird sitting in the leafy stem which is floating on the surface of a lake!

Same strategy applies to your collaterals too. From cover page to content presentation, do it differently but in an attractive way. People flock to your site, download your freebies, and become your subscribers.

Social Media @socialmediasz

Beautiful Presentation

Ice bubbles! A rare winter phenomenon that happens in man-made Abraham lake in Canada. These bubbles are created by the plants (located under ice), which release methane gas. The bubbles tell us that life can thrive under the most inhabitable places on this planet. Besides, while doing so, they create incredible beautiful effects as shown in the picture.

Similarly, your digital interfaces like website, mobile site, etc., continuously work day and night (even while you are sleeping) to get you more leads. When nature displays its processes in more beautiful manner, why not you make your interfaces most beautiful & present them to your audience!

Think!

Social Media @socialmediasz

Your Website Visitors

Are your customers visiting your site like seasonal birds? They come to your site for a certain period and then they leave. Period. When they come back, God knows! But what made them visit your site too is a mystery.

Since businesses need visitors to sell their products & services, there should be a mechanism which when implemented attract visitors consistently throughout the year. Only this kind of visitor flow gives you leads. Try to understand why your visitors are acting seasonal when it comes to visiting your site; dig deep, find truth, devise fix, & implement them successfully.

Social Media @socialmediasz

Competitors' World

While traveling in a jungle, we never know from which side do we have to face the unexpected attack from wild animals. We are not talking about 'safe safari' here but about the context when we are traveling alone without any protection. Even after taking enough precautions also, we always have a thought about that nagging lurking danger thought at some corner of our mind.

Similarly, your business world is like that jungle; the winner takes it all! NO matter how many measures you take, there is always that lurking danger to get taken over (if you are competent!) or pushed out of business (incompetent!) by your biggest & strongest competitors.

Take care!

Social Media @socialmediasz

Think Differently

You might have seen the hunting of a kingfisher flying on the vast stretch of a river to catch a small fish! It is great, right? However, what about the view of a butterfly playing on a small scratch if a water surface? The colorful butterfly playing with the surface of pure water! Had you ever thought about it? Actually, the latter view is a rare one.

Similarly, to further your business, you don't have to shell out millions to attract your customers. All you have to do is 'think differently' and come up with something new at a shoestring budget. And hurray! What if it works like a charm and gives what you dreamt of! Is it not great? Why don't you try it!

Social Media @socialmediasz

Nature's Management

How nature manages things? A glance at the dry leaf in the picture tells you so many things and the most important gist of all those tellings is that 'nothing gets wasted by nature'.

A leaf takes its birth on a tree. As it grows, the parent tree provides nutrition. The leaf sticks to the tree until it becomes old and its lifecycle come to an end. Then, it gets detached from its parent and lie at its feet until a whiff a fresh air takes it to a different destination.

Now, the dry leaf cycle starts here. The leaf gets twisted, moved around, eaten, and made into pieces by different forces and agents of nature. Finally, the nature turns the leaf into compost and makes it serve for the growth of another leaf on other tree.

A meticulous  execution without unwanted micromanagement! That's NATURE.

Social Media @socialmediasz

How to Delight Your Audience?

Luxury lifestyle without a yacht is unthinkable. While buying a yacht, we make sure regarding all the 'must have', 'should have', and 'good to have' facilities present in it. But, as a owner of yacht, the ultimate goal is to delight our guests by making them easily use all the facilities provided in the yacht. Only then, they feel that their time spent in the yacht is worth.

An organization's website is like that 'yacht'. Unless you equip it with all the needed collaterals like white papers, case studies, videos, podcasts, latest content, etc., your audience do not feel that it is worth their visit and spend time on your site.

Delight them!

Social Media @socialmediasz

What Attracts Your Customer?

Enjoying a beautiful sunset sitting by the side of a river in a wonderful roof top garden restaurant everyday is a dream come true to many of us. Right! One needs to understand what is it that the restaurant in this situation is providing the customer; the answer is 'a beautiful experience' supported by a well thought out organized arrangements.

Similarly, you can provide this kind of delighted experience to your customer when he visits your brand website. Attractive pictures, corporate standard language, strategically well-laid website, decent page transitions, and thought provoking content can do the magic for you.

Try it!

Social Media @socialmediasz

How Many Active Contacts You Have?

How many contacts you have? This is a normal question for people who participate in social media channels like LinkedIn. Most of the times, people go by numbers to proudly express their clout factor.

However, if you are a social media expert, you have this propensity to see through these vanity numbers. If you have to ask the same question, you tweak it a little and ask the same question like this: How many ACTIVE followers you have?

Because, active followers count when it comes to sharing, liking, and commenting; rest is all equivalent to dead meat.

Social Media @socialmediasz

Power Dressing

Business attire! Casual dress! We expect executives to wear different types of dresses for different events. Fashion! Fad! These things change the way we dress. Although it looks so confusing, basically, the whole fashion dressing goes in circle. That means, a fashion that we think as retro suddenly surfaces itself like a sudden tsunami and drowns everyone irrespective of their age in it. And then another fashion wave comes on top of the existing wave, overlaps with the existing wave and create a new hybrid fashion trend. And this goes on...

Cool dude! If someone wears appropriate clothes for the occasion gets this epithet! And you need this epithet if you want to impress your business conglomerates!

Dress well for the occasion!

Social Media @socialmediasz

Are You A Winner?

Have you ever heard that 'path to success' is a lonely travel? Look at the picture; it shows one of the pathways in Ireland. Look at those weird trees that stand on either side of the pathway. The whole scene gives you nothing less than a horror movie experience. But, look at the man walking down the pathway; though he is alone, he is not afraid!

The 'path to success' can be compared with this road. No one cares & dares to tread down that path until that one man shows the whole world how it has to be travelled. Once he successfully emerges on the other side, this society declares him as a WINNER. And then, everyone wants to go down the same path!
Are you a WINNER?

Social Media @socialmediasz

Powerful Words Drive Your Campaigns

Natural calamities create havoc; this is everybody's knowledge. However, there are a few contexts where when they are taken as metaphorically... gives the context a 'huge push'. A tornado, a hurricane, a storm, etc., all these are worth to be remembered and used in contexts where you need to tell the world with what kind of force you are planning to splash them with your 'disruption ideas'.

For example, one can say that a marketing campaign (done at the right time) using Bebee works like a charm on your prospects. It attracts them to your site just like how a 'twister' sucks everything into itself whatever comes on its way.

Social Media @socialmediasz

Your Product is Like Your Kid

Every gentlemen in this world strives to keep others happy. When it comes to kids, irrespective of age, every matured person tries his best to make them smile, laugh, etc. all the time. Kids are adorable! Given a chance, who does not want to play with kids! As shown in the picture, quite often we see this scene in real life where the dad throws the kid in to the air and catches the again. Although this is a heavy exercise on part of the dad, the sound of that kids' laugh make the dad forget his physical stress part.

From business point, your client is your kid. When you sell your product, it must keep your client happy; otherwise, they complain. Although there is lot of stress in keeping your client happy, ultimately, it is you who is going to benefit from that happiness by selling more to him and making more business.

 Now, are you ready to act like guardian for your product?

Social Media @socialmediasz

Practice

Ever imagined how much effort do athletes put in their daily life just to make sure that they cross the set benchmark on their D-day? It is called PRACTICE; which you are familiar with this word since your childhood but somewhere down the line you stopped doing it. Practice helps you to achieve the unreachable!

Engaging with clients and keep them happy is an art. But, it is not an inborn talent. Anyone can do it; provided, if they practice it continuously. Apart from just talking to them, you can do other things like... from finding the intricacies of any problem they were facing about your product to finding their wish and fulfilling it by innovating new products. All these activities further your business and promote your brand.

Where there is a will, there is a way! Channelize your energies and exercise your strengths to better your business and to delight your customers with your products and services. And practice, practice, practice... what you believe in and drives your success to the hilt.

Social Media @socialmediasz

Who Remembers Your Brand?

Sun! Every living being irrespective of its size us dependent on it for its survival. Apart from living beings, there are so many mechanical processes that happen with the help of Sun's rays. For example, the conversion of ice into water just like it is shown in the picture. Without Sun, it us not possible to imagine our survival on this planet.

Just like we feel how Sun is important in our life, is it possible to make our customers feel that your brand occupies a pivotal place in their life?

What you need to do to make your customers feel like that about your brand? Think!

Social Media @socialmediasz

Can You Hold...

How many times you thought in imagination about holding Sun or Moon? Whenever we see the scenarios like the one in the picture, we get tempted to think that way. However, we all know that it is not possible to hold that sort of thing in real life. All we can do is to just see and enjoy; that is the magic of nature. One cannot take anything from her, permanently!

Now, if you extend your imagination a little bit and map that Sun with your 'prospect', you cannot afford to allow the 'cannot hold' thought to enter your mind. To further your business, you need to attract and hold your prospect's attention. And social media can help you in this process.

Try it!

Social Media @socialmediasz

Bridging the Gap...

A bridge always connects two points which are separated by a deep chasm. It helps living beings to move between the two points seamlessly. Maybe due to this reason, the word 'bridge' is used metaphorically in so many instances to indicate 'the closing distance' between two warring factions.

Likewise, social media acts as a 'bridge' between your brand and customer. It is flexible enough so that you can tweak and twist it to create a strong bond with your customers.

So, are you ready to build bridges to your customers using social media?

Social Media @socialmediasz

Achievement...

At age 5 his Father died.
At age 16 he quit school.
At age 17 he had already lost four jobs.
At age 18 he got married.
Between ages 18 and 22, he was a railroad conductor and failed.
He joined the army and washed out there.
He applied for law school he was rejected.
He became an insurance sales man and failed again.
At age 19 he became a father.
At age 20 his wife left him and took their baby daughter.
He became a cook and dishwasher in a small cafe.
He failed in an attempt to kidnap his own daughter, and eventually he convinced his wife to return home.
At age 65 he retired.
On the 1st day of retirement he received a cheque from the Government for $105.
He felt that the Government was saying that he couldn’t provide for himself.
He decided to commit suicide, it wasn’t worth living anymore; he had failed so much.
He sat under a tree writing his will, but instead, he wrote what he would have accomplished with his life. He realised there was much more that he hadn’t done. There was one thing he could do better than anyone he knew. And that was how to cook.
So he borrowed $87 against his cheque and bought and fried up some chicken using his recipe, and went door to door to sell them to his neighbours in Kentucky.
Remember at age 65 he was ready to commit suicide.
But at age 88 Colonel Sanders, founder of Kentucky Fried Chicken (KFC) Empire was a billionaire.

Social Media @socialmediasz

Colors Presentation...

The curious presentations of Nature never dulls you. Look at those blue tinglings in the sea water in the picture. Nah! That is not reflection of moon light but bioluminescent phytoplankton in action. For the naked eye, this wonderful explosion of colors in an unexpected place like that sea wave, generates enormous amount of curiosity.

Colors, when used intelligently and judiciously, attract audience to your website from hitherto unexpected areas. Irrespective of domain, product, or service, colors have their own way of attraction rules which help you to propel your brand further.

Why don't you try?

Social Media @socialmediasz

Stretching...

Look at the leopard...it is stretching before it goes for hunting...that means...even animals know that stretching gives them lot of flexibility.

Stretching your social media budget gives you lot of options. Different social media channels require various types of content. Building & implementing different content strategies require lot of manpower & thinking power. To win your competitors, you need these cutting edge content strategies.

Think about it...

Social Media @socialmediasz

You Require a Solid Platform...

This is the staircase built by Incas. That means, the age of this staircase goes back a few hundreds of years. The inspiring factor of this staircase is that it was carved from the underground belly of a cave using very primitive tools. But, it is still intact, even today!

A solid platform in social media is necessary for any organization to survive itself either from the onslaught of its competitors or to go searching deeply for its prospects. Once your brand stabilizes on the platform, all you have to do from then on is to focus on to spread its awareness.

REMEMBER: A strong strategic platform supports you in all your future activities.

Try to create it!

Social Media @socialmediasz

Make Your Presence Felt...

Sometimes standing tall does not matter. What matters is where you stand. Look at the tree in the picture; it is standing tall and the place where it is standing is unique too. That's the reason why today we are discussing about it.

Likewise, just participating in social media is not enough. You need to have a few loyal followers who believe in your brand and listen to you. Besides, you too have to entice, excited, and engage your audience with new innovative ideas, profitable tips, and practical techniques. This way, you can make your brand stand like that tree in the picture in an unique fashion and stand tall.

Like it?

Social Media @socialmediasz

Timing

Cheetah runs at 110 miles/hour. It is fast, alert, focus, and hunger that makes cheetah achieve that higher speed while chasing its target. It chooses the target and chases it. It puts all its effort to nail down its target. However, sometimes, a single bad timing step can make a small deer outsmart cheetah and escape from its clutches leaving cheetah helpless! Timing matters a lot!

It is not just having skill and tools that will make you number one of your business arena in this world. When you use those tools, how smartly you use those skills, etc. matters a lot to grab your market share. If speed is the only thing that matters for successful hunting, then cheetah never fails to get its food; but, in real-time that is not the case. It is failing due to bad timing. Same scenario applies to grabbing market share scenario also.
Timing is one of the most important parameters in business life.

Social Media @socialmediasz

Unlock Your Website Potential

Every lock has a key! You need to find where the key is. Because, there are certain locks for which ti open a separate key us not required. Here, the key is in the lock itself . However, you need to know how and where to find the key and open the lock.

Likewise, the key to unlock the flow of more number of your customer visits is in your website itself. Tweak its content, design, colors, navigation, and overall look and feel until you feel that your customer likes it and will be happy to stop by a few minutes at your site while he is cruising the Net at lightening speed.

Check your website NOW to unlock its inherent potential.

Social Media @socialmediasz

Strategy

Any place well lit looks bright. But, if the whole lighting is fine based on a strategy, definitely, the results will be amazing. The overall look and feel changes and there is a chance that the whole scenery will catapult the sleeping place into a happening one.

Similarly, content when displayed strategically to the readers may change their mindset in a positive way and ultimately catapult (read convert) them in to your customers category.

Why don't you try?

Social Media @socialmediasz

Understand, Influence, Engage, Share, & Pursue @Sochial_Media

Build a brand [if it is not there], create a product [if you have not done so], create excellent content [blogs, articles, white papers, case studies, takeaways, PPTs, infographics, etc.] and make everyone know about it through social media by publishing a post or two.

If this is what you think, then you are driving your 'lead generation process' into CHAOS because there is more to it!

Ever heard the following terms terms in social media context: Understand, Influence, Engage, Share, & Pursue. All these activities need different kind of strategies, content, and platforms. And you need all these strategies to find your niche market TO attract your new customers.

No worries!

Engage Sochial_Media! We help you to set up a solid rocking social media platform within 100 days. This is our PROMISE!

Social Media @socialmediasz

Are You Riding The Tube?

You know... there is something called tube riding in surfing. A high tide before it splashes the bank turns itself into a curly wave which looks like a TUBE in its advanced stage. Surfers like to ride through this tube before the tube falls on them and friend them in sea water.

Now, imagine the wave as your competitors. They all are competing with you to acquire your target customer with their ads. Now, how can you capture market before your deep pocket competitors make their next step?

Social media (tube) helps you do that. Using it & other related techniques, you can cleverly browse (surf) the market, find your prospect and sell your product fast.

Try it!

Social Media @socialmediasz

Advantage of Cliff View

Cliffs generally provide us a wide angled views. One can clearly see, what is happening on the other side if the fence while sitting in the cliff. However, sitting at the edge of the cliff is dangerous. Don't try it just to get a view.

Coming to social media, until we hear comments or complaints or compliments from customers, we generally feel everything is OK. Once we start listening to comments, then we come to know how bad our service or product is. Cliff view in social media means checking people's comments or complaints given about an other similar product or service. This raincheck helps us to update and make our product market friendly.

Social Media @socialmediasz

Your Comments...

What is the difference between the mechanics of a twister and the needle that we use to dig a bore well? The answer is SPIN. The same spinning force as twister causes disaster but when used it properly under a guided framework, it helps you to dig a well.

Similarly, your ace comments on appropriate points in social media can bring you business.

Check before you comment on any topic because your comment may impact your brand image.

Social Media @socialmediasz

Leads Flow

What happens if leads start flowing into your funnel like that water fall shown in the picture? Do you have means to convert your tempted lead into a customer?

Social media content strategy may help you at every step of this conversion process. Check it out.

Social Media @socialmediasz

Quality Content

Just like water attracts living beings to its place, your quality content attracts your leads to your website. Add value!


Social Media @socialmediasz

Know How to Generate Leads

Just like how wearing Indian cotton saree increases your beauty 10-fold, similarly adopting social media techniques increases your business leads many-fold!


Social Media @socialmediasz

Ride Your Wave

When opportunities come in life, they hit you like a galore. But, companies cannot wait for opportunities to hit them sticking to luck, philosophy, etc. They have to work out a few strategies based on which they can predict at least from whom that there is a chance to get any opportunity. Just like how the wave is hitting the shore in the picture, when opportunity hits your shore it should not catch you standing inattentively and hopeless position. In other words, you need to act proactively when it comes to grabbing or creating opportunities in real life.

Social media provides you a huge solid platform to jumpstart your initiative to look for opportunities in market. Channels like Facebook, Twitter, etc. provide different type of opportunities to different domains. When you have decided to surf the market [read as social media], you cannot afford to lose the wave [read as opportunity]. Instead, you have to make use of every wave [read as opportunity] to get more exhilarating experience [read as profit]. 

NOW, BE READY TO RIDE THE NEXT WAVE [OPPORTUNITY]!

Social Media @socialmediasz

Context Matters A Lot

We all like colors. A colorful scenery feasts our eyes. A combination of dark and light colors in correct combinations tingle so many cells in our body in a positive way and give us a happy feeling. Exactly knowing what our eyes like, since we are all consumers of nature, it shows its color combination creativity in all its products; from a small seed to big sky - nothing escapes its creativity.

Similarly, when it comes to attracting customers using social media, you need to apply different strategies (colors). All social media platforms are not for every business. You need to wisely chose the target platform, add content, apply strategies, and attract your customers.

Learn from nature!

Social Media @socialmediasz

Colors Are The Key

Why people get attracted to the nature? What is the logic? The answer lies in beautiful Color combinations. Look at this image: those golden hues with those flower trees and the setting Sun stir and create a terrific effect inside you to live the whole scenery.

Similarly, your business website should have such kind of terrific color combinations which can attract large number of eyeballs. The design should be taken care of. The pictures quality and their display should be given importance.

Remember: when your visitors start bookmarking your website for future visits, only then you should feel yourself successful. Until then, the changes go on...

Social Media @socialmediasz

Dream Uninhibited

Teen age dreams are the best ones in everybody's life. With no financial  pressure and understanding of real life circumstances, one can dream without any restrictions. Dreams can be about one's future life and expectations . How to make these dreams into reality is a different question that needs to be answered at a different age. But, you dream. That's all!

Similarly, when you think about your business expansion, think like a teenager without any restrictions. Take care of restrictions later. First, you need to unfold a big picture in front of yourself; then, you need to search for tools, techniques, and talent to bring your dream into reality.

Now, DREAM BIG!

Social Media @socialmediasz

Social Media - Gateway to Leads

You might have definitely read by this time about the strength of the team thinking and work. Team thinking us always better than an individual thinking and it has been proved so many times. But why? It is because when more than one mind starts thinking about the problem, they approach it in different directions and dig the problem deeply and thoroughly to solve it.

Similarly, social media participation helps you to get leads from different sources. Since social media includes different channels, there maybe people who read your comment in one of those channels, initiate a conversation with you, and finally end up becoming your customer. Who knows?

Social Media @socialmediasz

360 Degrees Lead Generation

Creating a functional ecosystem that brings you leads in 360 degrees is a dream come true. As you know it is impossible to workout like that but partially, one can make it possible with the help of social media.
Just like how the water is flowing into the pond from all directions, you also can attract your target audience and generate leads by offering quality takeaways, knowledge nuggets, and content they can use in real life.
But for this to be done, you need a focused content strategy group working 24/7 to bring your dreams into reality.

Check out!

Social Media @socialmediasz

Hanging Strategy

Look at the seating position of the bird in the picture. To make sure that it eats the fruits that it is about to pluck from the tree, it changed its sitting position and started hanging so that the would be plucked fruit straightaway falls in its small beautiful mouth.

Similarly, from business point if view, if we map the picture, businessman is like that bird and the customer is like that fruit. In businesses, it is quite common that businessmen reach customers every time. In these days of social media, it is very easy to identify and reach customers irrespective of their location.

So, are you on social media to further your business?

@socialmediasz

Converting Strangers into Prospects

Meeting strangers in REAL LIFE is a tough business. Asking them to give us business in the next few hours of our meeting is ridiculous. Why? The only point is that our stranger does not much about you and the chance of he getting impressed with our brand after knowing it a few hours ago, is nothing but a dream.
But, social media can solve this problem. You don’t have to do anything except making sure to maintain your presence across the popular social media channels in a  decent way. When people come to know your brand, all your STRANGERS become KNOWN PEOPLE. Now, all you have to do is to convert the KNOWN PEOPLE into your PROSPECT.

Can you do it?

@socialmediasz

What Makes Your Brand A Tiger?

A tiger is known for its hunting skills; fearlessly, it attacks a group of animals and get its prey. Since it has the top-notch hunting skill, other animals fear it.

If you want to be a tiger in the market and move ahead of your competitors, then you need to step into social media. Engage with your customers through social media. Help them to help you. Clarify their doubts. Remove their problems with your products. Finally, delight them with your products and services and make them tell others proudly that they are associated with you. Increase your brand awareness.

Social media helps you to do all the above things. How you use it depends on you.

Please remember: although tiger has top-notch hunting skill, yet they are classified under the extinction category.  Reason; they are unable to beat their competitor aka man. Make sure your brand won’t face the extinction situation.

Be a brand tiger; but survive.  Don’t extinct.

@socialmediasz

Siloed Departments - Social Media Ecosystem

Look at those two hills; they are strong, vertical, and are displaying 'no compromise' attitude. They are the perfect example to represent two siloed departments in an organization. The bridge what you are seeing there was built by an architect to join these two hills. The point here is only after joining them with that bridge, the whole image has acquired a new meaning.

Similarly, your social media strategy should be designed. Siloed department approach adds no value. You need to join the efforts of all the departments before you hit the market with full force. From website design to customer interaction on social media, the whole ecosystem should be designed in such a way that help you to promote your brand seamlessly.

Try it!

@socialmediasz

How to Highlight My Brand?

Just like the colorful flowers in this image, in market there are 'N' number of brands vying for your prospect's attention. Every brand is good in its own way. It has its own USPs. It already won a small size of the market. And it is competing with other brands now to grab more market share.

Now, you entered the market; just like a new fresh soft scented flower. You have been dreaming to win the market with your popular features. Besides, you want to compete with other popular brands neck-to-neck, crush them to the pulp, and squeeze the last drop of competency within a short period of your entering the market. How can you do that? Don't worry!

Social media helps you to win the game. Hire a social media content strategist and see the magic.

@socialmediasz

Turn Yourself into a Prospect Getter

If you are the super hero in the picture who is looking from a cliff top toward the city searching for your next prospect just like an eagle searches for its  prey, then you can safely forget your goal; because you don't have either eagle like eyesight or sharpness to check from such height where your target is located in that vast city.

In this scenario, you definitely need social media tools to help you identify the address of your next prospect. But tools themselves cannot help you to reach your goal. For that you need a social media content strategist, who use these tools along with his cutting-edge strategy to further your goals and make you the super hero.

@socialmediasz

Inspiration & Waves

Every wave hits the bank. Actually , it cannot stop itself from doing that as long as it sees the bank there. It is because reaching the bank is its goal. And it gets lot of inspiration whenever it reaches its goal and comes back with double speed. And it goes on...

Now, imagine: your customer is the wave and you as the bank. Won't you feel happy if your customer keeps coming and knocking your website doors every now and then to give you business? Yes, definitely! Why you won't be happy, right?

However, just like how the wave is getting lot of inspiration each time it hits the bank, similarly, have you thought anytime about what is inspiring your customer to come back again to your website?

This is where most of the businesses falter. As long as everything goes smooth, nobody bothers. But when visitor count goes down , only then they think about SEO, Social Media Content Strategist, etc.

If you want to make a difference, don't be one among them.

@socialmediasz